| Item Number | Functionality |
| C.14 | Set mobile platform bid adjustment |
| C.15 | Set tablet and desktop platform bid adjustments |
| C.21 | Enable distance targeting |
| C.25 | Set geo bid adjustment |
| C.41 | Set Expanded Dynamic Search Ads |
| C.42 | Set campaign DSA settings |
| C.50 | Opt in/out of networks |
| C.70 | Location extensions |
| C.72 | App extensions |
| C.90 | Set bidding option: Manual CPC |
| C.95 | Set bidding option: Enhanced CPC |
| C.101 | Set bidding option: Maximize clicks (Portfolio) |
| C.140 | Set delivery method |
| C.191 | Set ad group max CPC bid |
| C.192 | Set ad group max CPA |
| C.193 | Set ad group target ROAS |
| C.200 | Add expanded text ad |
| C.290 | Set keyword max CPC |
| C.311 | Set keyword final URL |
| C.320 | Account-level tracking template |
| C.321 | Campaign-level tracking template |
| C.325 | Campaign-level custom parameters |
| C.326 | Ad group-level custom parameters |
| C.328 | Account-level final URL suffix |
| C.329 | Campaign-level final URL suffix |
| C.500 | Create shopping campaign* |
| C.505 | Set merchant identifier* |
| C.506 | Set sales country* |
| C.510 | Set inventory filter* |
| C.520 | Create product ad* |
| C.525 | Add first (root) product partition* |
| C.530 | Local inventory ads* |
| C.610 | Call ads |
| C.700 | Create ad group/campaign criterion that targets/excludes user list |
| C.710 | Set userlist targeting bid adjustment for search network campaigns and ad groups |
| M.15 | Edit mobile, tablet, and desktop platform bid adjustments |
| M.20 | Edit ad group settings (all ad group-related required settings in Creation Functionality) |
| M.25 | Edit geo bid adjustment |
| M.35 | Enable ad rotation |
| M.40 | Edit keyword max CPC |
| M.100 | Edit expanded text ad |
| M.101 | Edit bidding option: Maximize clicks (Standard) |
| M.120 | Pause / enable / remove ad group |
| M.150 | Edit inventory filter* |
| M.160 | Subdivide (add product partition)* |
| M.170 | Remove product partition* |
| M.180 | Edit product partition max CPC* |
| M.190 | Exclude product partition (delegate)* |
| M.320 | Manage all tracking templates in creation functionality |
| M.325 | Manage all custom parameters in creation functionality |
| M.328 | Manage all final URL suffixes in creation functionality |
| M.700 | Edit ad group/campaign criterion that targets/excludes user list |
| M.710 | Edit userlist targeting bid adjustment for search network campaigns and ad groups |
| R.30 | Ad Group |
| R.80 | Geographic View |
| R.110 | Shopping Performance View* |
| R.120 | Product Group View* |
| R.150 | Campaign Audience View
Ad Group Audience View |
